More than 4,000 vehicle owners intent on purchasing a new vehicle within the next 36 months were surveyed, representing four key automotive markets – the U.S., China, Germany and the United Kingdom. While results varied by region, key findings shed light on consumer preferences that manufacturers and apps developers can use to best address market needs as they develop new products for the global marketplace.
MirrorLink is an OS- and OEM-agnostic standard for bringing smartphone content to vehicle dashboards with icons that make apps easy to use. “By clearing the way for the mobile content drivers desire most, MirrorLink helps automakers significantly enhance the value of their brand,” said Alan Ewing, President and Executive Director of the CCC.
Smartphone Connectivity Technology Makes it Easier to Bring Apps to the Dash
The Car Connectivity Consortium (CCC) announced that the all-new Volkswagen Touran is MirrorLink® enabled. MirrorLink brings smartphone content to the dash. Huge icons make apps easy to use and smart technology knows if the car is in Park or Drive. The Touran will be available in Europe in Q2 2015.
LG’s Vehicle Components Company building QNX-powered infotainment systems, digital instrument clusters, and advanced driver assistance systems for global automakers.
QNX Software Systems Limited, a subsidiary of BlackBerry Limited, announced that LG Electronics’ (LG) Vehicle Components (VC) Company will use a range of QNX® solutions to build infotainment systems, digital instrument clusters, and advanced driver assistance systems (ADAS) for the global automotive market.
LG and QNX Software Systems have worked together on large-volume telematics production programs. For the new systems, QNX will provide LG with the QNX CAR™ Platform for Infotainment, the QNX® Neutrino® Operating System (OS), the QNX OS for Automotive Safety, the QNX Momentics® Tool Suite, and QNX Acoustics for Voice, a signal processing solution for automotive voice communications.
The more I learn about automotive electronics, the more excited I am about what’s coming in cars. I had the opportunity to see a bit of the future that’s available now when I tested the 2015 Subaru Outback, specifically, a 3.6R Limited with a 256-hp, 3.6 liter BOXER six-cylinder engine.
Subaru describes the car as a “segment-defining” midsize crossover that rides on an all-new platform, the features of which include standard Symmetrical All-Wheel Drive, Lineartronic CVT (continuously variable transmission); new standard Active Torque Vectoring, and electric power steering.
“MirrorLink’s presence in Xperia Z3 and Xperia Z3 Compact demonstrates just how prolific the MirrorLink global ecosystem has become,” said Alan Ewing, President and Executive Director of the CCC. “Xperia Z3 and Xperia Z3 Compact’s focus on versatility and high performance make them a perfect showcase for MirrorLink’s ability to bring the power of the information age to drivers in a way that increases safety and enjoyment on today’s roads.”
Pioneer Electronics (USA) Inc. released a an Apple CarPlay-compatible firmware update for five 2014 NEX in-dash multimedia receivers and also introduced the CarPlay-compatible fourth generation AppRadio (SPH-DA120).
Pioneer’s CarPlay-compatible in-dash receivers offer consumers the ability to upgrade the vehicles they already own to the smarter, safer and more fun way to use iPhone® in the car. Consumers with the latest version of iOS on their iPhone 5 or later, including iPhone 6 and iPhone 6 Plus, can use Siri® voice control to make and receive calls, compose and respond to text messages, access Apple Maps for navigation, and listen to their music libraries, podcasts and iTunes Radio.
“We see across the market a huge fragmentation in mobile phone integration solutions,” said Brian Droessler, Continental Vice President, Software and Connected Solutions.
“Google has come out with their smartphone link, Apple announced CarPlay, MirrorLink is out there and still kicking, Tweddle has a solution, Airbiquity, Abalta – there’s a whole host of them, and Continental works with all of them. We’re not exclusively tied to any of them because there’s not going to be one particular method that’s going to win out.”
The Car Connectivity Consortium (CCC) announced that the HTC One (M8) is now MirrorLink-enabled. MirrorLink will arrive via a software upgrade to current HTC One (M8) users with the promise of more MirrorLink-enabled HTC devices to come in the near future.
“HTC’s commitment to creating a holistic user experience now extends from its smartphone origins to cars, with the power to enhance lifestyles for smartphone users and drivers alike,” said Andy Lee, Automotive Director of HTC.
Earlier this year, several car OEMs announced that they would be releasing new cars installed with CarPlay capabilities, including Ford, BMW, Audi, Mercedes, Jaguar/Land Rover, Toyota, Nissan, and Volvo, with many others sure to follow.
In fact, quite a storm is brewing in the car industry. With Apple on the scene, ABI Research asks what are the wider implications for the automotive industry and for drivers in the future?