Ford is taking a consumer-electronics-oriented approach with MyFord, not only in the connectivity solution’s features but also in the company’s use of a Electronics Manufacturing Services (EMS) provider to make the system, according to the research firm iSuppli Corp.
The new Mercedes-Benz mbrace telematics system “revolutionizes in-car connectivity by providing the first-ever OEM solution that links cars to smart phones and their apps,” according to an analysis from iSuppli Corp.
Global shipments of automotive telematics systems are set to rise to 84.4 million units in 2016, up by a factor of more than four from 19.3 million in 2008, according to iSuppli Corp. “From sending out an automatic distress call after a car crash, to enabling remote diagnosis of engine troubles, telematics can provide enormous benefits to motorists and car makers around the world,” said Anna Buettner, analyst with iSuppli’s automotive research service. “For drivers, telematics can enhance safety, convenience and connectivity. For car OEMs, telematics can add to and improve car functionality and reduce warranty and after-sales costs. That’s why carmakers and consumers are expected to increase their adoption of telematics systems rapidly during the next seven years.”
Sales of automotive telematics systems in Western Europe are set to rise by a factor of five during the period from 2008 to 2016 as carmakers offer more telematics-equipped models in the region, according to iSuppli Corp. Western European telematics sales are expected to reach 24.8 million systems by 2016, expanding at a Compound Annual Growth Rate (CAGR) of 22.5% from 4.9 million systems in 2008.