By Paul Hansen, Editor & Publisher, The Hansen Report on Automotive Electronics http://hansenreport.com
While it’s not yet back to where it was in 2007, the automotive electronics industry in North America is certainly better off this year than it was last year. North American light vehicle production
plunged 32% in 2009 and North American suppliers, who are more or less dependent on North American car production, saw double-digit declines in revenues. Some companies this year are expecting sales gains between 6% and 20%. Our industry, at least in North America, should be back to normal by 2011.
Renault, Cisco Systems, Marvell International, NXP Semiconductor, Renesas Technology Corporation, Samsung Electronics, and Valeo Interior Controls have all joined the GENIVI Alliance, the mission of which is to drive the development and adoption of an open in-vehicle infotainment (IVI) reference platform. Renault joined as a core member. Other automakers in the Alliance include BMW, GM, Nissan, and PSA Peugeot Citroën.
“Renault is willing to guarantee a safer, faster and cheaper access to software infotainment platforms which is consistent with the growing importance of infotainment systems as a key differentiator, especially for electric vehicles as well as the growing intimacy between safety related features and infotainment and telematics,” said Marc Soulas, vice president, Electrical & Electronics Systems Engineering, Renault. “GENIVI is identified as an enabler in our roadmap for future applications.”